ABS – Production tools

Although ABS is not a fully-fledged ad production system, it does provide a number of tools to help with production. You can view up-to-the minute, on-screen, for any issue (current, future, or past):

• ad space taken & free – section by section
• list of all ads booked
• page-by-page flatplan, showing which ads have been placed where
• list of bookings which require copy-chasing
• list of any ads which credit control are dealing with or have rejected

All the above information is double-clickable, to take you directly to viewing/editing the corresponding full ad booking.

The flatplan screen allows you to position ads within the pages of the publication, so you can see exactly what space is free, and can automatically find available ad sites which are suitable for a particular ad to be booked into. ABS warns you if you place an ad in any position which conflicts with the ad guarantees you gave the customer.

The copy-chasing screen shows for each relevant ad the name & details of the person to chase, the copy instructions, and the current status of the copy (along with buttons to record what you are doing, and to set the copy status). ABS includes a variety of useful pre-defined reports, (including the flatplan, and a running order of ads to compare against the printed publication), as well as a facility to create your own reports.

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